Amazon entered Israel in 2014 by opening its first research and development (R&D) center, aiming to tap into the “Startup Nation” ecosystem and advanced local talent. In 2019, the company expanded into consumer operations by launching local delivery services, offering products from Israeli brands in local currency.
In 2021, Amazon, in partnership with Google, secured the $1.1 billion “Nimbus” government contract to provide cloud services for Israeli government ministries and public entities. Two years later, Amazon launched the AWS Israel (Tel Aviv) Region with three availability zones, greatly enhancing the occupation state’s cloud infrastructure.
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